Karissa Kopecky, Marketing Manager
Alma Mater: South Dakota State University
How did you become involved in the plastics industry?
I was looking for a challenge in the marketing industry and a proposal to join a large plastic sheeting company came about. The plastics industry is so versatile and changing, I jumped at the opportunity to provide my expertise in a new industry. I immediately knew this industry had won me over.
What is your favorite part about your current role?
The constant changes, new adventures in the marketing world of plastics happen nearly everyday. My favorite part of my current role is being able to build a marketing plan for Falcon Plastics from the ground up—adapting to the changes that are on the horizon, being creative, and seeing success and fruitful marketing making big changes for the company!
What has been your proudest moment at your current organization?
My proudest moment can boil down to two points—1. the successful ideation of brand standards which have never existed here at Falcon. My second, an equal tie, is the successful launch of our brand new website. The new website is a culmination of all things Falcon is: innovative, streamlined, customer focused, and more!
At work, what are you most known for among your colleagues?
My outgoing personality and willingness to help where needed, making sure the job gets done.
How do you define success?
My idea of success is knowing that I am providing the tools necessary to our sales and executive team to make their jobs easier, happier, more successful.
What book are you currently reading?
I am currently reading Educated by Tara Westover
What other groups or organizations are you active in?
I am active in the MAPP YP network, helping with their current initiative to launch a mentorship program in the industry. I am also on the board of the local YP network. I sit on the Small Business Resource Board for the Brookings Area Chamber of Commerce. I am also an active volunteer with Make-A-Wish South Dakota as a wish granter. I also teach Junior Achievement ethics courses.
What is one thing about you that others would be surprised to learn?
I love gardening and canning with my husband.
If you weren't in the plastics industry, what would you be doing?
I honestly can't imagine being anywhere else.
What is your favorite thing or story about the MAPP organization?
My favorite thing is the small group discussions at events, the learning that happens, the ideas that are sparked, the discussion that carries on far after the event is over, and the friendships that are formed.
How have you received value from the MAPP organization? What are the greatest benefits you currently receive?
See question 11! This is the greatest value, in my opinion, to anyone in any industry. We are lucky in the plastics world to have an organization that promotes, encourages, and provides resources to make these connections happen!